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Archive for December, 2012

Are global youth materialistic?

Are global youth really materialistic? In a survey of 25,000 youth (ages 16 to 29) from 25 countries, they tend to be in favor of the economic opportunities they see provided by globalization.[i] Chinese youth are the most enthusiastic with 91% in favor, compared to 71% of Americans and 65% of Europeans. A majority of youth in other countries surveyed also view globalization as an opportunity, except in Turkey, Morocco, and Greece where the percentages were in the 40s. The Chinese youth are more proud of the rich people in their country than other nationalities (57%). A majority of youth in the following countries want to earn a lot of money in the next 15 years in this order: China, India, Australia and Canada, the US and Russia. However, a majority of respondents in the other 19 countries don’t have this aim, with youth in Morocco and Japan the least interested in making a lot of money. Globally, owning a home is at the top of respondents’ list of goals for the next 15 years so that it follows that their top criteria for a good job is the salary is provides, followed by a good working atmosphere and interesting work. Doing a job that contributes to society is more important than job prestige or vacation time, with 22% of youth wanting to be educators and 20% wanting to do research, followed by 19% interested in the financial field. 45 Only 6% are interested in being famous. Young people today want to make money to have a secure family life and they also want to contribute to the good of others.


[i] Dominique Reynié, ed., “World Youths,” Foundation Pour L’Innovation Politique,” 2011. Electronic survey in 2010 by TNS Opinion of 25,000 youth born between 1981 and 1994 in 25 countries, plus 7,714 respondents aged 30 to 50.http://expeng.anr.msu.edu/uploads/files/83/2010%20Youth%20leadership%20in%20a%20Globalized%20World%20Survey.pdf

Youth the First Global Generation

In a survey of over 3,000 young people in 100 countries, most identify themselves as members of a “global community,” concerned about the problems of the planet.[i] Youth today are the first global generation, the first to experience a new world different from what their parents knew growing up.[ii] Most of the 25,000 youth surveyed in 2010 express satisfaction with “the age in which I live,” especially the Indians. These young people, ages 16 to 29, have a “new consciousness” brought about by globalization’s electronic communication that creates a “global flow of emotions.” When analyzing what shapes their identity, youth reported that their global humanity (81%) is more influential than their nationality (70%), ethnic group (53%), or their religion (43%). Their personal education and profession are most important in shaping identity, especially in emerging countries. In most countries, a majority of youth believe that what happens in the world has an impact on their lives, with the exception of young people in Finland, Romania, Morocco, Israel, and India. Another sign of their international outlook, youth are more likely to trust the UN and other international organizations than their elders. The editor of the study predicts youth’s global consciousness will replace class and national consciousness, perhaps leading to a Western-influenced humanist “cosmopolicy.”  


[ii] This paragraph is drawn from Dominique Reynié, ed., “World Youths,” Foundation Pour L’Innovation Politique,” 2011. Electronic survey in 2010 by TNS Opinion of 25,000 youth born between 1981 and 1994 in 25 countries, plus 7,714 respondents aged 30 to 50, pp. 13, 16, 72.

http://expeng.anr.msu.edu/uploads/files/83/2010%20Youth%20leadership%20in%20a%20Globalized%20World%20Survey.pdf

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